MarketSense

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My eBooks

  • The Customer Value Proposition
  • Understanding the Buying Process
  • Killer Messaging: Nine Mistakes That Kill Your Marketing Messages

My Business Links

  • Applied Product Marketing

Archives

  • December 2010
  • November 2010
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  • May 2010
  • April 2010
  • March 2010
  • February 2010
  • January 2010
  • December 2009
  • November 2009
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  • December 2008
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Categories

  • Buyer Experience
  • Buyer Persona
  • Buying Processes
  • Competitive Intelligence
  • Customer Dialog
  • Email Marketing
  • Lessons from the Front Lines
  • Marketing and Sales Alignment
  • Marketing Ethics
  • Messaging
  • Persuasive Momentum
  • Product Design
  • Product Marketing
  • Product Strategies
  • Sales 2.0
  • Sales Presentations
  • Value Proposition
  • Web Site Effectiveness

Categories

  • Buyer Experience (1)
  • Buyer Persona (21)
  • Buying Processes (23)
  • Competitive Intelligence (1)
  • Customer Dialog (6)
  • Email Marketing (2)
  • Lessons from the Front Lines (2)
  • Marketing and Sales Alignment (5)
  • Marketing Ethics (2)
  • Messaging (15)
  • Persuasive Momentum (7)
  • Product Design (5)
  • Product Marketing (33)
  • Product Strategies (15)
  • Sales 2.0 (5)
  • Sales Presentations (5)
  • Value Proposition (4)
  • Web Site Effectiveness (3)
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On My Bookshelf

  • Bryan Eisenberg: Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing

    Bryan Eisenberg: Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing (*****)

  • Al Ries: The 11 Immutable Laws of Internet Branding

    Al Ries: The 11 Immutable Laws of Internet Branding (*****)

  • Al Ries: The 22 Immutable Laws of Marketing

    Al Ries: The 22 Immutable Laws of Marketing (*****)

  • Jack Trout: The Power Of Simplicity

    Jack Trout: The Power Of Simplicity (*****)

  • David Meerman Scott: The New Rules of Marketing and PR

    David Meerman Scott: The New Rules of Marketing and PR (*****)

  • Al Ries: The 22 Immutable Laws of Branding

    Al Ries: The 22 Immutable Laws of Branding

  • Geoffrey A. Moore: Crossing the Chasm

    Geoffrey A. Moore: Crossing the Chasm

  • Jack Trout: The New Positioning

    Jack Trout: The New Positioning

  • W. Chan Kim: Blue Ocean Strategy

    W. Chan Kim: Blue Ocean Strategy

  • Geoffrey A. Moore: Inside the Tornado

    Geoffrey A. Moore: Inside the Tornado

Archives

  • December 2010
  • November 2010
  • October 2010
  • July 2010
  • June 2010
  • May 2010
  • April 2010
  • March 2010
  • February 2010
  • January 2010

More...

In My Domain

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